SCHOOL BOARD ELECTION CAMPAIGN
Full rebranding and recreation of promotional materials for all the platforms.
In 2022, I led the full rebrand and creative direction for the NZSBA School Board Elections campaign, with a strong focus on youth engagement and community impact.
The goal was to modernise the visual identity and encourage more student participation. I conducted a strategic audit, collaborated with stakeholders, and developed a bold new look using vibrant colours, dynamic layouts, and accessible design.
The rebrand included posters, social media content, brochures, web graphics, and digital ads — all crafted to be inclusive, clear, and engaging.
The result was a cohesive, campaign-ready suite of materials that brought new energy to the elections and helped amplify student voice in school leadership.
